Personal Care
Inside the Formula: The Ingredients Behind Nova Balance
Oily and combination skin often gets a rough deal in skincare — many formulas either strip too much, or feel too heavy to sit comfortably under makeup or throughout the day. A serum built for this skin type needs to walk a fine line: refining and refreshing, without ever tipping into harsh or drying. Here's a closer look at what's actually inside Nova Balance Anti-Blemish Post-Breakout Serum, and why each ingredient earned its place in the formula. Niacinamide (Vitamin B3) Niacinamide is one of the most widely used ingredients in modern skincare, and for good reason. It's valued for its...
Inside the Formula: The Ingredients Behind Nova Sore Calming Gel, and Their History in Skin Care
Lips are some of the most delicate skin on the body — thinner, more exposed, and quicker to feel the effects of wind, cold, and everyday dryness than almost anywhere else. It's no surprise, then, that lip care has its own long history of botanical remedies, many of which are still used in modern formulations today. Nova Sore Calming Gel brings several of these time-tested botanicals together with a handful of modern skincare staples. Here's a closer look at what's inside, and where each ingredient's reputation actually comes from. Lemon Balm Lemon Balm has a long history in herbal skincare...
Inside the Formula: The Ingredients Behind Our Foot & Nail Cream
Feet do a lot of work — carrying us through every step of the day, often in shoes, often on hard surfaces, and often getting far less attention than the rest of our skincare routine. That daily wear tends to show up as dry heels, rough patches, and nails that could use a little extra care. A good foot cream needs to work harder than a standard body moisturiser, which is why the ingredients behind it matter so much. Here's a closer look at what's actually in our All Natural Colloidal Silver Foot & Nail Cream (50g) — and why...
Why Aloe Vera Is One of Skincare's Most Trusted Ingredients (And Why We Built Our Hydrogel Around It)
Walk down any skincare aisle and you'll spot aloe vera on countless labels — from after-sun gels to daily moisturisers. It's one of those rare ingredients that's remained a staple across thousands of years and just as many skincare trends, without ever really going out of fashion. So what is it about this humble succulent that's made it such an enduring favourite? A Plant With Thousands of Years of History Aloe vera's use in skincare isn't a modern discovery. References to the plant appear in ancient Egyptian records, where it was so highly regarded it earned the nickname "the plant...